London-based Indian singer-songwriter Vaibhav Chauhan will release his much-anticipated single 'Woofer'in collaboration with celebrated producer Swifty Beats. Known for blending trap, hip-hop, and now a more soulful R&B trap sound, Chauhan is quickly becoming a force in the global music scene, infusing Hindi lyricism and local slang with a unique mix of Desi beats and hip-hop.
'Woofer', set to debut with a powerful music video directed by Chauhan himself, is more than just a single; it’s an ambitious cross-cultural collaboration designed to reach across borders and resonate with audiences from all backgrounds. Featuring Swifty Beats’ dynamic style—famed for merging South Asian sounds with hip-hop—'Woofer' is poised to make waves across the music industry.
Chauhan’s journey to music began humbly. Raised in a small village in Noida, India, Chauhan discovered a love for storytelling early on, despite coming from a family with no artistic ties. Facing challenges growing up in a conservative environment that didn’t encourage creative pursuits, Chauhan kept his dreams close. While his first band faded away, his passion for music never waned. After studying Journalism and Communication, Chauhan relocated to London in 2021 to pursue a Master’s in Film Directing at MET Film School, a bold move that opened new doors in a more creatively liberated setting.
Though the London music scene presented its own obstacles, Chauhan’s persistence and dedication helped him forge a path forward. Lacking resources, he offered his video production skills to other artists, trading for studio time and forming valuable connections within the South East London music community. Known for his raw, emotive delivery, Chauhan’s performances began to connect with listeners on a deep level, even among those who didn’t understand Hindi.
This rising artist’s big break came with his collaboration with Swifty Beats, a BBC Asian Network favorite with over 4 million streams globally. Swifty Beats, who has been featured on UK’s GRM Daily, brings his signature talent for fusing South Asian rhythms with hip-hop to 'Woofer', amplifying the single’s universal appeal. Swifty’s impressive career includes chart-topping tracks like 'Vaari' with UK rap legend J Spades, making him a natural fit for Chauhan’s boundary-pushing sound.
Scheduled to debut with a music video in January 2024, 'Woofer' is more than a song—it’s an energetic statement that defies genre limitations, blending Chauhan’s Hindi lyrics with Swifty Beats’ rich production to create a track that appeals to a truly global audience. For Chauhan, this release marks a major milestone and a powerful testament to his journey as an artist who, despite cultural and linguistic challenges, has built a dedicated fanbase on the strength of his raw storytelling and innovative sound.
Chauhan’s story is one of resilience, creativity, and a commitment to his craft. 'Woofer' not only celebrates Chauhan’s personal growth but also promises to inspire others to pursue their artistic dreams across all borders, cultural or otherwise.